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How to Master Your Own PR and Marketing for Lifestyle Businesses
PR, Content Marketing and Working with Journalists
Part 1 An Introduction to PR and Content Marketing (16:01)
Part 2 A few of my favourite strategies for gaining recognition (5:41)
Part 3 An introduction to Content Marketing (12:59)
Part 4 How to Present Your Story Ideas and Weave In Your Brand Messaging To Get The Most Out of PR (17:35)
Part 5 How to Create The Perfect Pitch (42:36)
Part 6 How to Approach The Media with BONUS Topics including Repurposing Content, Maximising Content and Events++ (31:59)
Social Media
Part 1 Working With Influencers and Managing Your Social Media (22:27)
Podcasts
Social Media Advertising for Small Businesses with Lynsey Fraser from FloSocial (26:18)
How to Approach and Work with Journalists with one of Australia's leading Journalists Lucy Cousins (10:20)
How to Maximise SEO and Social Media with Ben Adams from Marzipan Media (10:07)
Bookkeeping for Small Businesses with Angela Cuccurullo from Books at Bondi (14:42)
Interview with Jade Dunwoody, Strategist for General Pants
Key Business Contacts
The People Who Make My Life Easier
Social Media Advertising for Small Businesses with Lynsey Fraser from FloSocial
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